Our full insoles are designed to work in most shoes that have a full insole in place already. This includes flats, brogues, boots, and some trainers. It doesn't include shoes with an inbuilt arch or moulded footbed (like Birkenstocks or some trainers). If the existing insole can be taken out (it is glued in), then you may be able to replace it with ours.

Our Half Insoles are specifically designed for heels. They provide a cushioning layer under the ball of your foot while leaving plenty of space in the toe area. You can also wear them in other styles of shoe.

Our insoles come in Small (UK 2–4), Medium (UK 5–6.5), and Large (UK 7–9). If you are between sizes or your shoes are tight-fitting, size down.

Sometimes! Full insoles can be trimmed to fit. Trim only from the toe area using sharp scissors, and a little at a time. Half insoles do not need trimming.

Yes, we do! You can order bespoke insoles from our bespoke page. These are made to your measurements and colour preferences. We also offer bulk or corporate orders—email us at hello@alicebow.com.

Yes. We ship from our UK studio to most countries around the world.

We normally dispatch within 2–3 working days. UK orders arrive 1–2 days after dispatch. International orders usually arrive 5–10 working days after dispatch, depending on location.

Yes, if you have selected a tracked option at checkout. You’ll receive tracking details by email once your order ships. Note: some international orders may not have tracking depending on shipping method.